Seoul Int'l Home Meal Replacement Show

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Show Report

3rd Seoul Int’l HMR Show 2019 Review

  • Exhibition view 1
  • Exhibition view 2
  • 1:1 Overseas buyer Biz Matching
75 Companies / 246 Booths

(146 Booths for Exhibitors, 60 Booths and 40 Tables for Buyer Consultation)

    • Buyers : 4,986
    • General Visitors : 9,497
    • Total Visitors : 14,483
    • Overseas Buyers from 4 countries

      France, Thailand, Myanmar, Singapore

    • Consultation amount of overseas buyer : $300,080,460
    • Contract amount : $89,640,980
    • Total counseling : 235

Event Overview

Event title Seoul Int'l Home Meal Replacement Show 2019 (제3회 2019 서울 국제 간편식 HMR 전시회)
Event dates 2019 May 9th(Thu) - May 11th(Sat) / for three days (Opening hours : 10:00 ~ 17:00)
Venue Samseong-dong COEX B2 Hall (3,645㎡)
Scale 4 countries, 75 companies, 246 booths
(Company : 146 booths, Consultation meeting : 40 booths(lobby), Additional events : 60 booths)
Host The Asia Business Daily, B2EXPO CO., Ltd
Organizer B2EXPO CO., Ltd
Sponsor Ministry of Agriculture, Food and Rural Affairs / Ministry of Ocean and Fisheries / Ministry of Trade, Industry and Energy / Korea Chainstores Association, Korea Association of Convenience Store Industry.
Exhibition item Megabrand, Staple HMR, Cereal Bakery Snacks, Frozen Instant Food, Environment-Friendly Healthy Food, Silver/Baby Premium Food, Ingredients, Meat/Seafood Processed Products
Visitors Total 14,483 visitors
  • May 9th (Thu) : 4,242 visitors
  • May 10th (Fri) : 6,070 visitors
  • May 11th (Sat) : 4,171 visitors

Floorplan of SIHMR 2019

Exhibition Layout : B2 Hall
B2 Hall Layout
Additional Events : B2B
  • 1) Consultation of Overseas Buyer
    Host : B2EXPO CO.,Ltd
    Date : 2019 May 9th - 10th / 10:00~17:30
    Venue : COEX B2 Hall lobby, overseas buyer meeting room
    Inviting and consulting with 29 working-level officials on overseas distribution in 10 countries.
  • 2) Consultation of Domestic Buyer
    Host : B2EXPO CO.,Ltd
    Sponsor : Korea Association of Convenience Store Industry
    Date : 2019 May 11th / 10:00~17:30
    Venue : COEX B2 Hall, Each individual booth & Korea Association of Convenience Store Industry booth
    Inviting and consulting MD with Korea’s three leading convenience stores.
  • 3) The 4th Meal-solution Seminar : The Future of Healthy Eating, Try to Open 'Meal Kit'
    Host : The Korea Chain stores' Association
    Sponsor : B2EXPO CO.,Ltd, Mychef CO.,Ltd, Honestfood CO.,Ltd
    Date : 2019 May 9th / 13:00~16:30
    Venue : COEX Conference room 205
    <Session 1> Changes in food culture and its implications in the development of Meal Kit products
    • Understanding the changes in the domestic food market and the recent HMR product development strategy
    • Korean food culture trend and the core of Meal Kit product development
    An implication of trends in the American food and retail industry, and the ready meal market
    • RTE(Ready To Eat), RTH(Ready To Heat), RTC(Ready To Cook) product trend
    • recent market trend and implication of Meal Kit delivery
    Changes in food culture and its implications in the development of Meal Kit products
    • Understanding the changes in the domestic food market and the recent HMR product development strategy
    • Korean food culture trend and the core of Meal Kit product development
Additional Events : B2C
  • 1) Official Event : Cooking Show, HMR Food Tasting Event, 1day Plating Class, Daily HMR Market
    Host: B2EXPO CO., Ltd, 10000 RECIPE
    Date/Time : Always operated within the exhibition period
    Venue : B2 Hall, Event Hall in exhibition
    Cooking Show, HMR Food Tasting Event, 1day Plating Class, Daily HMR Market

Participated Companies

Total Scale : 185 companies, 350 booths - 75 companies 143 booths, overseas 4 countries 14 companies

2019 Seoul Int’l HMR Show_Participating Company List
No. Category Company Name
1 Domestic The Test Kitchen,Inc.
2 Domestic Misslee CO.,LTD
3 Domestic HANMANDOO FOOD.LTD
4 Domestic sokcho redsnowcrab agency
5 Domestic EDENFOOD
6 Domestic i2r korea Co.,Ltd
7 Domestic KOREA YAKULT
8 Domestic HASUNG F&B
9 Domestic Mychef
10 Domestic SAM-A SAXXFOIL CO.,LTD
11 Domestic ACHIM CO.,LTD
12 Domestic Green Family.lnc
13 Domestic DONG LIM FOOD CO., ltd.
14 Domestic 자연의모든것
15 Domestic Fresheasy
16 Domestic Chef Chan
17 Domestic BUZZA CORPORATION
18 Organization ASEAN-Korea Center
19 Overseas Continental Myanmar
20 Overseas Myanmar Honey Food Factory
21 Overseas Sterculia Myanmar
22 Overseas Prima Food Pte Ltd
23 Overseas Tan Seng Kee Foods Pte Ltd
24 Overseas Jumain Sataysfaction Pte Ltd
25 Overseas SMH Food International Pte Ltd
26 Overseas Cocoba Pte Ltd
27 Overseas Chiangmai Vanusnun Co., Ltd.
28 Overseas CNR Malls Marketing Company Limited
29 Overseas Kanom Maeoey
30 Overseas Aim Thai Intertrade
31 Overseas TMG Holdings
32 Domestic KOREA ASSOCIATION OF CONVENIENCE STORE INDUSTRY
33 Domestic FoodOne CO.,LTD
34 Overseas BRIDOR
35 Domestic 엔팝
36 Domestic TAMMORAFOOD
37 Domestic MAGIC TABLE
38 Domestic SHINWOO F&S (Food&service)
39 Domestic DONGSUH Foods Corp.
40 Domestic TECO PLUS
41 Domestic NADAM
42 Domestic Agricultural Policy Insurance&Finance Service
43 Organization Gyeongi agrofood Institute
44 Organization CookieLine
45 Organization 포천친환경산채영농조합법인
46 Organization OHOHYA
47 Organization Paulsberry.Co.Kr
48 Organization TAEGYEONG F&B
49 Organization Gapyeong pine nuts village
50 Domestic GYODONG FOOD
51 Supporter LG전자
52 Domestic HONESTFOOD Co.,Ltd
53 Domestic Youngdongseafood Co.,LTd
54 Domestic ADDAL Co.,ltd
55 Organization JEJU PROVINCE DEVELOPMENT CO.
56 Domestic SaladPanda
57 Domestic 본아이에프
58 Domestic Maeil Dairies
59 Domestic Pulmuone Foods
60 Domestic LOTTE FOODS
61 Domestic SPC
62 Domestic Binggrae
63 Domestic 내촌농협
64 Domestic Daesang cooperation
65 Domestic CJ CHEIL JEDANG
66 Domestic OTTOGI CORPERATION
67 Domestic SEOUL DAIRY COOPERATIVE
68 Domestic Lotte Confectionery Co., Ltd.,
69 Domestic 상촌식품(현대백화점)
70 Domestic Namyang Dairy Product Co., Ltd.,
71 Domestic LOTTE GRS
72 Domestic KEUNMOMHALMAE SUNDAEKOOK
73 Domestic 농업회사법인 새싹
74 Operation COFFE CREW
75 Operation 10000 recipe
Detailed Status of Exhibition Attendee
2019 Seoul Int’l HMR Show_Attendee Result
1st day (09th) 2nd day (10th) 3rd day (11th)
Normal Visitors 2,401 Normal Visitors 3,397 Normal Visitors 3,121
Industry Officials 1,597 Industry Officials 2,318 Industry Officials 891
Press 30 Press 25 Press 3
Others 49 Others 31 Others 47
Overseas Attendee 103 Overseas Attendee 212 Overseas Attendee 78
Overseas Buyer 62 Overseas Buyer 87 Overseas Buyer 31
Total 4,242 Total 6,070 Total 4,171
Domestic Attendee Domestic & Overseas Total Attendee
09th 4,077 09th 4,242
10th 5,771 10th 6,070
11th 4,062 11th 4,171
09th - 11th Total 13,910 09th - 11th Total 14,483
Performance of Overseas Buyer Consultation
  • Host/Organizer : B2EXPO CO.,Ltd
  • Invited people : 10 countries 29 companies 32 people
  • Consulting company : Domestic/Overseas 39 companies
  • Date : May 9th – 10th, 10:00~17:00
  • Venue : COEX B2 hall lobby, buyer meeting room
  • Amount of export contract consultation : 235 cases, amount of consultation $30,008,046 / estimated contract amount $8,964,098
Contract Consultation / Estimated Contract Amount
May 9th May 10th
Contract Consultation Amount $16,404,606.00 $13,603,440.00
- Average (Including $0) $118,873.96 $125,957.78
- Average (Excluding $0) $123,342.90 $133,367.06
Contract Amount $4,834,838.00 $4,129,260.00
- Average (Including $0) $35,035.06 $38,233.89
- Average (Excluding $0) $36,352.17 $40,482.94
☆Outstanding Consultation 9 4
Approved 129 104
Submitted 
Rejected
On writing
Not Written Yet 1
- Total 139 108
- Total (Excluding 0) 133 102